If you are looking for an opportunity to build a strong analytics team, create and execute an analytical vision and roadmap for an organization, then we might be a great match. We are fast growing hearing health care firm and are seeking a well-rounded, seasoned and up-coming matured leader to shape and build our marketing analytics function
Reporting to the Vice President, Marketing, and working closely with Sales and Operational leadership, the Director will manage a team of analysts and external analytical agency in analyzing marketing campaigns and shaping the marketing strategy. The director will provide strategic thought leadership, build analytical roadmaps, and a strong analytical team and function that will help in optimizing marketing campaigns and marketing spend. Director must have a strong blend of strategy, analytics and prior client facing and management experience. In a highly dynamic and fast-paced environment, this individual will be responsible for establishing baselines in a marketing, nurturing a culture of test & learn, reports out on marketing program measurement and effectiveness, assesses marketing and business opportunities, synthesizes and communicates cross-concept and omni-channel customer insights. They will also develop segmentation studies based on consumers/channel/price preference and will be integral in transforming the way that the Organization consumes and reacts to customer data. This position will have the opportunity to develop strategies, present findings and share insights with multiple business leaders throughout the organization including Operations and Sales, etc.
Analytic focus includes direct marketing, customer and competitive intelligence, digital marketing and CRM.
We are an Equal Opportunity / Affirmative Action employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, sex, national origin, disability, or protected veteran status.