AUD Talent

Marketing Manager

US-NJ-Somerset
1 week ago
Job System ID
2017-4952
Min. Exp.(Yrs)
4

Overview

Come join the Oticon USA family! For more than 110 years, Oticon has been a leader and innovator in hearing healthcare. We have a long list of award-winning technology and audiological “firsts” that we are proud of. As a premier brand in the William Demant Holding Group, a global leader in hearing healthcare, we provide advanced technology hearing aids to consumers through qualified hearing care professionals. We help hearing care providers promote their practices and our products with innovative, proven and tested marketing and PR tools.

At Oticon, we hire people who share our commitment to putting the needs of people with hearing loss first. That passion is the heart of our People First mission. We provide an environment that enables our multi-disciplinary teams to continue to learn, find new ways to do things better and bring new solutions, features and professional support to market.

Position Overview

The Consumer Marketing and Public Relations Manager will be an integral part in driving consumer awareness, interest, and engagement with Oticon and Oticon products and services. The ideal candidate can work collaboratively with the Consumer Marketing team to assist in planning, directing, and coordinating the marketing of the Oticon’s products and services.

 

Responsibilities

  • Manage day-to-day implementation of consumer marketing and PR communication plans for Oticon and Oticon products and services
  • Serve as consumer marketing/PR liaison with product managers, sales force, digital team and design group
  • Manage the day-to-day relationship with external creative agency partners, directing them in the execution and amplification of marketing activity
  • Work with consumer agencies on research/testing new concepts & channels
  • Compile and manage annual PR events calendar for product/services press releases, white papers, events, speaking engagements, conferences, trade shows, etc.
  • Manage production process and production timelines for marketing materials, coordinating work-in-progress reviews and providing actionable feedback to content owners/creators
  • Assist in the development, implementation and evaluation of market plans for consumer marketing activities
  • Monitor/track and report on PR initiatives and consumer campaigns ROI and effectiveness
  • Attend Creative Briefings and provide feedback and direction
  • Facilitate communication of consumer campaigns, results and accomplishments to staff and customers
  • On-site support for corporate conferences, trade shows and other external events

Qualifications

  • Ability to function effectively in a fast-paced, multi-faceted business environment
  • Excellent customer service and consultative skills over the phone and face to face
  • Excellent communications skills, both written and verbal
  • Strong project management skills and problem-solving skills to oversee production workflow, timelines and schedules; ability to manage priorities against tight deadlines
  • Ability to develop and maintain strong working relationships with sales team, vendors, PR and Advertising agencies
  • Excellent interpersonal skills, including the ability to communicate effectively in small and large groups
  • Familiarity with campaign tracking/measurement reporting tools
  • Must be able to work independently, be organized and self-motivated with attention to detail
  • Ability and willingness to travel 20% of the time

 

Education And/Or Experience

  • Bachelor’s degree or higher in business or marketing, PR and/or communications preferred
  • A minimum of 3-5 years of business experience, corporate communications, consumer marketing, or a combination of education and experience
  • Experience working with PR and Advertising agencies preferred
  • Experience selling or marketing in the healthcare industry is preferred
  • Proficient with and high-level usage of Microsoft Word, PowerPoint and Excel

Oticon INC is an Equal Opportunity / Affirmative Action employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.


*OTI

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